The role of marketing in tourism

Authors

  • Amirjon Rakhmatullaev Silk Road international university of tourism and cultural heritage

Keywords:

Digital economy, Potential, Investment, Capital, Marketing

Abstract

Modern marketing is not just one of the functions of a business, but its philosophy, type of thinking, way of building a business and understanding it. This is not another advertising campaign and not a means for the current stimulation of demand. Marketing in tourism is the activity of planning and developing tourist goods and services, selling, promoting goods and services.

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Published

2023-07-14

How to Cite

[1]
A. . Rakhmatullaev, “The role of marketing in tourism”, WoS, vol. 2, no. 7, pp. 56–60, Jul. 2023.

Issue

Vol. 2 No. 7 (2023): July 2023

Section

Articles

License

Creative Commons License

This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.